How Much Does a Twitch Sub Cost? Prices, App Markup and the Streamer’s Share
How much does a Twitch sub cost? It depends on the viewer’s country and on whether they pay in the browser or the app. A Twitch sub is a recurring monthly payment to a channel at one of three tiers, and Twitch sets the price per country – streamers can’t change it. Here is what it costs on the web and in the app, how Prime and gift subs fit in, and what the streamer keeps.
Tier 1, 2 and 3: web prices by country
Tier 1 is the standard sub. Tier 2 and Tier 3 cost more and, depending on the channel, add extra emotes, a badge flair or GIFs in chat. Twitch adjusts prices to the local cost of living and publishes a country list for Tier 1 on the web. Examples, as of October 2026:
| Country | Tier 1 on the web |
|---|---|
| United States | $5.99 |
| Canada | C$7.99 |
| United Kingdom | £4.99 |
| Australia | A$8.99 |
| Most euro countries | €4.99 |
Many countries in Latin America, Asia and Africa sit well below that. There is no such list for the higher tiers; in the US, Tier 2 is $9.99 and Tier 3 is $24.99, and checkout shows the local price before you pay. Three- and six-month subs take 10 and 15 percent off, and SUBtember adds a yearly discount.
Web vs. app: why mobile costs more
The same sub costs more in the iOS and Android apps. According to Twitch’s help article on mobile subs, the markup covers app store costs so streamers get the same payout. In the US, the in-app Tier 1 price rose to $7.99 in October 2024, Dexerto reported – which is why Twitch says viewers save 25 percent in the browser.
The apps sell Tier 1 only; for the web price or a higher tier, viewers can open subs.twitch.tv in the mobile browser. Put subs.twitch.tv/yourchannel in your panels: it saves your viewers money and costs you nothing.
Prime subs and gift subs
Amazon Prime members get one channel sub per month at no extra cost. It doesn’t renew on its own, and it can’t be redeemed in the iOS app, only in the browser. Streamers receive a fixed amount per Prime sub based on the viewer’s country: Twitch’s payout table lists $2.25 for the US and Canada, $2.15 for Australia, $1.80 for the UK and $1.55 for Germany.
Gift subs are bought for one specific viewer, or for up to 100 people at once with /gift in chat. Local pricing applies to them too. Multi-month gifts are Tier 1 only, and Tier 2 or 3 gifts can’t be bought on mobile. When Twitch adds free subs on top, see Bonus Gift Subs.
How much the streamer keeps
The standard split is 50/50, but it is a net split: taxes, payment processing, bank and currency conversion fees come off first. The streamer gets less than half of what the viewer pays. Since the price depends on the viewer’s country, a sub from the UK is worth more than one from a low-price country; the percentage stays the same.
The Plus Program raises your share to 60 percent at 100 Plus Points and 70 percent at 300, each for three consecutive months. Tier 1 counts as one point, Tier 2 as two, Tier 3 as six. Payouts usually start at $50 and need Affiliate or Partner status, although every streamer can receive subs since May 2026 – see Monetization for All.
Frequently asked questions
Can I set my own sub price?
No. Twitch sets the price per country. You control the benefits: emotes, badges and perks such as ad-free viewing.
Do I earn less when someone subs in the app?
According to Twitch, no: the in-app markup covers app store fees, so your payout stays the same.
Do Prime and gift subs count toward the Plus Program?
Not for qualifying – only paid recurring subs earn Plus Points. Once you’re in, gift subs pay the higher share too. Prime subs always pay the fixed per-country rate.
Wrapping up
A Tier 1 sub costs $5.99 on the web in the US and £4.99 or €4.99 in the UK and most of the eurozone – more in the app. For streamers, the viewer’s country matters, not how they paid; sharing your browser sub link still never hurts. When Twitch changes prices, we’ll update this post. What changed on our side recently is under Status & Changelogs.
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